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aka/roman

Creative Director | Director

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Juice WRLD Stage Graphics

Client: Juice WRLD

Conceptualized and created motion design and editorial assets for Juice WRLD’s stage graphics used on his world tour and Coachella 2019 set. I produced work for multiple songs including Juice WRLD’s breakout song “Lucid Dreams.”

Skills: Live Stage Graphics, 3D, Motion Design

Microsoft HoloLens Presentation

Client: Microsoft

Utilizing the HoloLens we created a mixed reality presentation in a real-world scenario. All graphics were rendered and visible only on the HoloLens. We used a special camera outfitted with a HoloLens to film the presentation.

Skills: Mixed Reality, Color Correction, Editing, Filming

SAP Infographics

Client: SAP

Conceptualized and created motion design for multiple SAP infographics spanning over a year that showcased their Lumira product.

Skills: Motion Design

Microsoft 3D R&D

Client: Microsoft

Working with the design team, I researched and developed 3D use cases and concepts on a range of Microsoft products such as Remix3D, Paint 3D, and 3D Viewer. I focused on defining and understanding 3D spatial awareness, presentation, and storytelling.

Skills: Storytelling, Editorial, Direction, Concept

Steve Aoki and MSTRKRFT

Client: Blueprint

We installed an LED canopy and custom screen setup for the Blueprint 12th Anniversary Party at the Commodore Ballroom. The event featured acts Steve Aoki and MSTRKRFT and was sponsored by Red Bull. The video screens were custom built 40″ squares that created two 10′ x 10′ screens. We created videos that made each square and wall feel like real-world props.

Skills: Motion Design, 3D, Videography

Formation Studio

Client: Formation Studio

Creating the Formation Studio brand has been fulfilling in more ways than one. As a dancer, being able to be close to the brand has meant so much to me. I wanted to capture the energy and movement in dance and fitness but also make each frame striking. I wanted the designs, presentations, and messaging to highlight the mental health aspect of what Formation Studio provides in addition to the physical health benefits. I direct every creative element of this brand, from the social media identity to the clothing and in-person experiences, whether it be at the studio or in a pop-up event.

Skills: Creative Direction, Branding, Visual Design, Marketing, SEO

HoloLens Brain

Client: UBC x Microsoft

UBC faculty and Microsoft collaborated to create a tool for the neuroscience department at UBC. We researched and showcased how the HoloLens could be effective in education and help alleviate resource strains such work can have.

Skills: Storytelling, Editorial, Direction, Concept

Xbox Live

Xbox Live

Client: Microsoft

As a visual designer for Microsoft, I worked on different Xbox Live apps. The most notable projects I worked on were the UFC, ESPN and NHL GameCenter apps for Xbox Live.

Skills: Visual Design, Motion Design

Microsoft REMIX 3D Vignettes

Client: Microsoft

For the advertising campaign of REMIX 3D, I did the compositing, editing and color correction for several of their launch vignettes.

Skills: Color correction, Compositing, Editing

Foodx

Client: Foodx

As the Associate Art Director at FoodX, I helped develop visual themes, motifs, concepts, and layouts. We juxtaposed bright and vibrant with traditional and clinical so Foodx would feel fresh and display an interconnected process with out-of-the-box thinking.

Skills: Art Direction, Concept, Visual Design

Mirror

Client: Personal Project Exploration

During my research in creating mixed reality experiences, I furthered my own personal research in immersive video. As a storyteller, I was curious about what a use case for 360 videos could be. So I created two versions of the same video one being a 360 version.

Skills: Storytelling, 360 Video, Direction, Concept

Marvel Contest of Champions

Client: Marvel Studios

I concepted and created the logo reveal and on-screen text. I wanted to connect the purple glow and rings motif to Thanos’s gauntlet so it tied into the game.

Skills: Concept, Design, Motion Design

DawnGate

Client: EA & Waystone Games

I concepted and created the titles, sequences, and transitions.

Skills: Visual Design, Motion Design

Puma First Mile

Client: Puma x Vancouver Running Company

In celebration of the PUMA First Mile program and the introduction of the PUMA Velocity First Mile, I worked with Vancouver Running Co. Footwear Specialist Matias Mcdonald to capture footwear design and sustainability to launch their campaign.

Skills: Photography, Direction

Thief

Client: Eidos Interactive

I created the concept and motion design for the “Thief” title screen.

Skills: Visual Design, Motion Design, Compositing

Juice WRLD Stage Graphics

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Microsoft HoloLens Presentation

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SAP Infographics

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Microsoft 3D R&D

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Steve Aoki and MSTRKRFT

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Formation Studio

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HoloLens Brain

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Xbox Live

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Microsoft REMIX 3D Vignettes

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Foodx

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Mirror

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Marvel Contest of Champions

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DawnGate

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Puma First Mile

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Thief

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